Impact
Impact doesn’t come from good intentions — it comes from strong businesses.
At fair equity, we understand impact as the combination of economic success and social value. We invest capital where entrepreneurial solutions emerge that are built to last — rooted in the local context and driven by market dynamics.
We are convinced: entrepreneurship is the most powerful way to shape the future. Invested capital remains in circulation, evolves, and scales. This is how stable structures are created instead of short-term effects.
At the center are entrepreneurs who understand their markets and develop solutions from within — relevant, market-driven, viable, and future-oriented.
IMPACT LOGIC
Our impact begins with a simple yet decisive shift: capital flows to where it has barely reached so far. Less than one percent of global venture capital reaches the African continent.
By strengthening companies and supporting them over the long term (SDG 17), while deliberately channeling capital from the Global North to the Global South (SDG 10), we lay the foundation for sustainable growth. This growth creates jobs (SDG 8) — and jobs generate income. Income brings greater security, more opportunities, and ultimately a pathway out of poverty (SDG 1).
We take a holistic view of impact: our impact model distinguishes between systemic change, operational outcomes, and tangible improvements in people’s lives. At the same time, our portfolio companies contribute in key sectors such as agriculture, healthcare, and education (SDGs 2, 3, and 4), helping to meet basic needs and unlock future opportunities.
We see the promotion of women’s economic participation — as founders, in leadership roles, and across the workforce (SDG 5) — not as an add-on, but as an integral part of sustainable development.
What matters to us: impact should not only sound good, but be measurable. That’s why we focus on what we can truly track — without constraining the growth of our ventures — and on enabling real, long-term change.
313
Employees in our portfolio earning above the poverty line
Our contribution to poverty reduction is reflected in the income generated through employment at our portfolio companies. Based on verified salary data, we assess whether employees earn above the poverty line — ensuring that employment translates into improved living conditions.
Decent Work and Economic Growth:
We enable business growth that leads to the creation and preservation of formal jobs. Through our investments and active support of companies, we help build stable employment and safeguard existing jobs. These jobs form the foundation for economic development and create reliable sources of income for people.
Gender Equality: We support companies with female founders and/or business models that improve income opportunities for women, create jobs, and strengthen women in leadership positions.
388
Smallholder farmers supported through our investments
Our investments in the agriculture and food sector promote more productive farming, improve smallholder farmers’ incomes, strengthen local value chains, and thereby contribute to food security in Africa.
100K
Medical consultations delivered by our portfolio companies
Our investments in the healthcare sector support access to medicines, improve healthcare provision, and strengthen health systems across Sub-Saharan Africa.
Quality Education
Our investments in the education sector promote business models that improve learning and employment opportunities — particularly through scalable solutions.
400K
$ invested in African companies
We contribute to reducing global inequalities by deliberately directing investment capital from the Global North into underserved regions of the Global South. By supporting locally rooted businesses, value creation is shifted to where economic opportunities are most urgently needed. Our investments strengthen local economies, foster inclusive growth, and contribute to a more equitable global distribution of wealth.
Partnerships for the goals:
Beyond providing capital, we actively support our portfolio companies through entrepreneurial sparring, strategic guidance, and capability building. Through hands-on operational support and long-term partnerships, we strengthen their ability to grow sustainably and scale their impact.